Breaking Asian food stereotypes with Santa Maria
Sit back and relax — today we are here to tell you a very yummy story about how creators helped Santa Maria
About the Brand
Santa Maria brand is owned by the Paulig Group and has about 2,000 employees in 15 countries.
They are true experts in flavors of the world — that’s perfectly expressed in their slogan saying “No more boring meals”.
To introduce Santa Maria Asia products to busy millennials showing that cooking Asian meals is easy as 1–2–3.
Top performing content
Real people – creators have real passion for what they love therefore campaign resulted in some truly tasty pictures and videos. Consumers don’t want irrelevant ads to be dumped in their face, they like honest and real content created by people just like them.
What our client has to say
Precise match-making of products with creators over-delivered the expected results by 200%
CMO, Santa Maria Lithuania
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